B1- Statement of intention

Statement of intention

My idea for a new digital media service is going to be a new youtube channel where I review/ rate and recommend films and tv shows on Netflix, aimed at a specific genre. The videos will be published monthly, and I will also give them a rating score, based on the different categories I name. I will make it different by using a direct mode of address and sitting in front of the camera when reviewing rather than just using a voiceover and putting in visuals over the top. 
It will adhere to the demands of my creative brief because it will still be targeted at the age range 11-60 and the same psychographics & geodemographics. 

I believe that my product will be quite successful with the public, as not only will it be useful to the public, but it will also benefit Netflix, as they will receive more customers. 

I will require a good quality camera, alongside a tripod, mic and lighting ring. As well as, editing software to be able to edit my videos. I may also need a copyright claim from Netflix, to be able to put pictures of their films and tv shows in my videos. So overall, to be able to film and record my videos I will need around £500 to buy the equipment. However, I wont have to hire cast or crew, as I will be able to easily film and edit the videos myself. This is because the tripod will be able to hold up my camera, and I can start recording the video when i'm ready and edit out the bits I do not need.